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24%
Conversion rate
4 mins
Avg time spent
8%
Return
rate

CLIENT
Lozen Pharma Pvt. Ltd
DURATION
3 months
MY ROLE
Competitive research, high-fidely wireframing, incorporate responsiveness for launch, track conversion and performance metrics
Project Overview
Lozen Pharma needed a website that clearly communicated its services while effectively capturing leads. The previous site lacked clarity, making it difficult for visitors to understand Lozen Pharma’s offerings and take action.
Tools used






Home Page
Introduce a " call to action" : Collaborate & Develop to attract leads and make submissions.
Showcase brand impact through manufacturing units, countries, registered products.
Potray their services and commercial model in concise.

About Page
The page aims for clarity, making Lozen Pharma’s mission, values, and credibility easily scannable, with key highlights like certifications and global reach (35+ countries).
Social responsibility and sustainability efforts are highlighted with engaging visuals and scannable content, for deeper engagement.


What we do Page
Page clearly presents their end-to-end pharmaceutical approach, from R&D to quality assurance, ensuring users understand the full process at a glance.
The benefits of lozenges are explained concisely through text to ensure clarity and accessibility.


Infrasturcture Page
A clear overview of Lozen Pharma’s manufacturing capabilities, including location, technology, and quality management.
A live Google Map ensures easy access to the plant’s location.
A streamlined layout with text-based clarity ensures users grasp Lozen Pharma’s advanced facilities and commitment to quality at a glance.


Your Product Page
Step-by-step journey to guide users in building their custom lozenge—from ingredient selection to lozenge type and packaging options.
The form at the end serves as the primary lead-generation tool, making it easy for users to take action.

Project Overview
Lozen Pharma needed a website that clearly communicated its services while effectively capturing leads. The previous site lacked clarity, making it difficult for visitors to understand Lozen Pharma’s offerings and take action.
Tools used




Precision.
Innovation.
KEY FEATURES






About Page
The page aims for clarity, making Lozen Pharma’s mission, values, and credibility easily scannable, with key highlights like certifications and global reach (35+ countries).
Social responsibility and sustainability efforts are highlighted with engaging visuals and scannable content, for deeper engagement.



About Page
The page aims for clarity, making Lozen Pharma’s mission, values, and credibility easily scannable, with key highlights like certifications and global reach (35+ countries).
Social responsibility and sustainability efforts are highlighted with engaging visuals and scannable content, for deeper engagement.

Home Page
Introduce a " call to action" : Collaborate & Develop to attract leads and make submissions
Showcase brand impact through manufacturing units, countries, registered products
Potray their services and commercial model in concise.





About Page
The page aims for clarity, making Lozen Pharma’s mission, values, and credibility easily scannable, with key highlights like certifications and global reach (35+ countries).
Social responsibility and sustainability efforts are highlighted with engaging visuals and scannable content, for deeper engagement.

What we do
Page clearly presents their end-to-end pharmaceutical approach, from R&D to quality assurance, ensuring users understand the full process at a glance.
The benefits of lozenges are explained concisely through text to ensure clarity and accessibility.





Infrasturcture
A clear overview of Lozen Pharma’s manufacturing capabilities, including location, technology, and quality management.
A live Google Map ensures easy access to the plant’s location.
A streamlined layout with text-based clarity ensures users grasp Lozen Pharma’s advanced facilities and commitment to quality at a glance.

Your Product
Step-by-step journey to guide users in building their custom lozenge—from ingredient selection to lozenge type and packaging options.
The form at the end serves as the primary lead-generation tool, making it easy for users to take action.


IMPACT CREATED
Let's view the data of last 1 month

KEY INSIGHTS
Upon summarising data from date of launch...
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After India, USA & Russia are the biggest need based market
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Your product and About pages are the most visited section in the website
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Form submission have bough in comparitively more inquires.
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